
Social media reimagined
Profile
Product engineer based in Phoenix, Arizona (open to relocate). Six-plus years shipping production software across web, mobile, cloud platforms, auth, real-time data, intelligent retrieval, and design systems. The through-line is ownership: turning ambiguous product requirements into secure, usable systems.
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Latest writing
Standard CDN metrics like average latency hide the experience of users at the tail. Here’s how to measure what actually matters for product UX.
Read noteMost SaaS products design onboarding for the wrong user — the demonstrator, not the doer. Here's how to segment by intent and fix activation.
Read noteMost teams treat agent observability as debugging. The ones that ship reliably treat it as the product contract for trust, audit, and iteration.
Read note